What do you know about your competitors?
Location: Innovation Centre, Churchfields, St Leonards-on-Sea
Date: 8th Apr 2008 - 9th Apr 2008
Time: 09:00 am - 17:00 pm
The Competitive Intelligence workshop will help you gather information about your competitors and covers the theory and practice of techniques for competitive intelligence gathering to enable you to create a view of your competitors and how your company compares to them.
To become the best does not mean copying what competitors are doing today, or did yesterday. It requires creativity and innovation - anticipating tomorrow's trends before they become today's normality - keeping several steps ahead of competitors.
- to outwit your competitors you need to know what they are doing
- to outmanoeuvre them, you need to know in which direction they are going
- to outflank them, you need to be faster, and better so that you can overtake them, keep in front of them and be the best.
Following on from September's highly successful strategy course, we have asked Jane Priddis to run a course on Competitive Intelligence.
This will be a two-day, practical, hands-on workshop focusing on ways to find out valuable information about your competitors and use it to gain competitive advantage over them in ever-more competitive markets.
Cost: £350 plus VAT
Contact: Paul Sayers, Product Development Centre 01424 858237
Email: info@pdcHastings.co.uk